Selling Your Home? Focus on the Three Ps

The idea of selling your home can seem overwhelming. It’s a huge endeavor and it would be easy to come up with a list of a hundred things you need to do to get your house on the market and sold.  But the truth is that you need to focus on just three things: the three Ps of selling – preparation, pricing, and photography.

Preparation encompasses many activities and the most work.  You want to present a home that is sure to impress potential buyers, so you are going to want it to look its very best throughout the selling process. Decluttering your home is a must, especially if you tend to be a little messy.  No judgement here. Not everybody is a neat freak. But during the time when you will be showing your home you are going to have to work hard to keep it neat and tidy.  In addition to decluttering, you may want to stage your home in a way that will be appealing to buyers. This might include removing personal items such as your children’s art work and family photos.  Your Realtor can help you with staging your home.  Once you have the inside of your home decluttered, cleaned and staged, it’s time to make sure the outside looks great as well.  Your yard is the first thing buyers will see and it’s imperative that it makes a fantastic first impression.  If your yard and the exterior of your home fails to impress, people might not even want to see the inside of the home.  Preparation might also include some home improvements. So, it’s important that you start the process long before putting that for sale sign in your front yard.   Best Home Improvements to Increase Value

All that hard work in getting your home ready to sell won’t do you any good if it isn’t priced right. Pricing your home right is vital to achieving a successful sale.  It’s important that you educate yourself about the current real estate market in your area so that you will have an idea how much comparable homes are selling for.  You don’t want to overprice your home and scare potential buyers away, but you also don’t want to underestimate how much buyers would be willing to spend. Learning how to price your home to sell is something your Realtor can assist you with.  Take advantage of your Realtor’s expertise and let her relieve you of some of the stress and anxiety that comes with establishing an asking price for your home. Top Agents Reveal the 7 Biggest Myths About Pricing Your Home to Sell

Ninety percent of buyers start their home search online. That means that your home only has a few seconds to grab their attention.  So, your photos better be good!  Great photos can be the difference between lots of traffic in your home showings and no traffic at all.  It’s a good idea to hire a Realtor who understands the importance of great photos to showcase your home.

Before you start working on the three Ps of selling, the most important thing you can do to ensure the best possible outcome when selling your home is to hire an experienced, professional Realtor like Desi Sowers to guide you through the process.  Call Desi today at 540-320-1328 and let her assist you with all your real estate needs!

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